Amber Arch - Mystery Shopping
Thursday, August 7th, 2008Mystery Shopping
Amber Arch specialises in providing Mystery Shopping and as such are customer service monitoring experts. The website provides good content for the customer but also for search engines. The navigation is text based as opposed to image based and provides a good user log-in feature. The structure of the site has been built using only CSS which cuts down on unnecessary code to allow Search Engines to crawl the site more easily. With a simple design this site has included a couple of pieces of flash but mainly the focus has been aimed towards content.
Amber Arch
Design: 4/5 - Simple with Complementary Colours .
SEO: 4/5 - Built Using CSS to Help Search Engines Crawl.
Functionality / Usability : 4/5 - User Log-in Feature with a Simple Text Based Navigation, Flash Could Link To Relevant Sections.
Build Quality : 4/5 - Completely Structured using CSS without Tables, but better Absolute Positioning on the H1 could be implemented.
Overall Score : 4/5 - Simple Design, Built Effectively For Optimisation and Provides Good Content for the Visitor of the Site.
URL: www.amberarch.com/
